Rebrand and package design for Sharon's Sorbet

Rebrand and package design for Sharon's Sorbet

Sharon’s Sorbet is a non-dairy, frozen dessert brand that prides themselves on using natural ingredients. The project involved a complete brand identity overhaul, including a new logo and packaging for their seven-flavor lineup.

Client

Sharon's Sorbet

Contributions

Branding, photo editing, print-ready file prep

Industry

Food & Beverage

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Problem

Sharon’s original branding was dated and lacked the shelf presence needed to compete in modern stores. Our goal was to design a more contemporary and punchy packaging series that reflected the natural ingredients within each pint.

Solution & outcome

Our redesign included a minimalist layout with vibrant imagery that put the ingredients at the forefront. The rebrand and package design helped land sales at grocery stores nationwide.