Degree Choices helps take the guesswork out of picking a college by ranking programs based on their financial value and ROI. We were tasked to redesign the client's homepage and optimize content for both SEO and UX.
Client
Degree Choices
Contributions
UI/UX, prototyping, photo sourcing/editing
Industry
Education
Problem
The existing homepage lacked the hierarchy, intuitive flow, and engaging visuals required for a modern educational site. Our goal was to strip away the confusion and rebuild a page that was premium, accessible, easy to use, and blended seamlessly with the rest of the site.
Solution & outcome
We redesigned all visual components and restructured the content to include quick-access search features, targeted CTAs, and related linking to keep users engaged.
The new design resulted in a more accessible, visually engaging, and high-functioning homepage.
